After seeing the success of video content across their marketing, Bluefin Solutions decided to take an aggressive stance on their video content strategy. As the first step, we created and designed a new YouTube channel for them which brought them into the visual age and served as a hub for all their content. The key features here were to keep the page minimal and clean so that Bluefin can continue to deliver complicated technologies in a simple way. Everything from the thumbnail design to page layout was created with this in mind.
